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FIRE IN THE EARTH
quality there can be in a diamond. Let us discuss that even more specifically in a moment. But the most important thing is to get your money's worth for, in buying a diamond, whether (illogically) as an investment or (logically) as a hedge or (principally) as an enduring possession, it should be something to cherish. It is not a matter of size, therefore; the carat weight of the diamond should be of the least importance. It is seldom advisable to buy too cheap a dia­mond. But no matter how little you pay it should be a fine gem of good color and cutting, even though it means taking a smaller diamond than you had dreamed of buying. The higher the quality of the gem the more it is apt to increase in value and the greater your satisfaction. It is better to buy a small diamond of good quality than a larger diamond of lesser quality.
The writer asked Mr. Sam H. Kafka, one of the outstand­ing diamond salesmen in the United States, to jot down a few notes suggesting to the reader "how to buy a dia­mond," with the thought that they would be expanded. Because he is a salesman and not a theorist on the subject, it was felt it would be best to present verbatim what he had written with pencil on a few sheets of copy paper:
Select a first class jeweler in your town or community and ask for your requirements, having in mind whether you want quantity or quality. In most cases your first class jeweler will sell you what you ask for.
For your own security in purchasing a fine Perfect Blue White diamond the make of a diamond is the first consideration. That is, one-third of the depth of the diamond should be from the Girdle (or edge) to the Table (surface plane on top). Then two-thirds of the depth from the Girdle to the Culet (point of diamond in back). The Girdle should be a fine edge. If this is procured the diamond will have the utmost of brilliancy which is necessary to a fine diamond.
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