These types of keyboards have been produced using different key layouts, the most significant being the "QWERTY" layout, identified by the first row of alphabetic keys on the left side spelling the "QWERTY". The "QWERTY" layout was originally developed in the 1870's when typewriters were first developed, and it has remained the dominant layout, probably because most people learn to type on typewriters with this keyboard. Other layouts should as the "Dvorak" have been introduced to show faster typing was possible. But, none have gained significant popularity.
Newer keyboard products being marketed are ergonomically designed. The following is a picture of the "MicroSoft Natural Keyboard". This keyboard was introduced by Microsoft in late 1994. It features were designed for more comfortable use, and secondly, to add to the Microsoft Windows-based computing environment. It has 3 new keys, which allow quick access to active applications through a graphical "task manager". The "Natural" is a designed resulting from serious research studies. You can find the full discussion in the Microsoft Web page on the Internet.
Courtesy MicroSoft Corporation.