impulse (n.) Look up impulse at Dictionary.com
early 15c., "an act of impelling, a thrust, push," from Latin impulsus "a push against, pressure, shock," figuratively "incitement, instigation," past participle of impellere "to strike against, push against" (see impel). Meaning "a stimulus in the mind to action, arising from some state or feeling" is first recorded 1640s. As an adjective, in reference to purchases made on impulse, 1955 (in impulse buyer).