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demagoguery (n.)

1855, "actions characteristic of a demagogue;" see demagogue + -ery. Demagogy in the same sense is from 1650s, from Greek demagogia "leadership of the people." Demagogism is by 1824.

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Definitions of demagoguery from WordNet

demagoguery (n.)
impassioned appeals to the prejudices and emotions of the populace;
Synonyms: demagogy
From wordnet.princeton.edu