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ethnography (n.)

"science of the description and classification of the races of mankind," 1812, perhaps from German Ethnographie; see ethno- "race, culture" + -graphy "study." Related: Ethnographer; ethnographic.

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Definitions of ethnography from WordNet

ethnography (n.)
the branch of anthropology that provides scientific description of individual human societies;
Synonyms: descriptive anthropology
From wordnet.princeton.edu