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playbook (n.)

also play-book, 1530s, "book of stage plays," from play (n.) + book (n.). From 1690s as "book containing material for amusement," especially "a picture book for children." Meaning "book of football plays" recorded from 1965.

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Definitions of playbook from WordNet

playbook (n.)
a notebook containing descriptions and diagrams of the plays that a team has practiced (especially an American football team);
playbook (n.)
a book containing the scripts of one or more dramatic plays;
the 1963 playbook leaves out the whole first scene
playbook (n.)
a scheme or set of strategies for conducting a business campaign or a political campaign;
they borrowed a page from the playbook of the opposition
From wordnet.princeton.edu