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bewitch (v.)

c. 1200, biwicchen, "cast a spell on; enchant, subject to sorcery," from be- + Old English wiccian "to enchant, to practice witchcraft" (see witch). Literal at first, and with implication of harm; figurative sense of "to fascinate, charm past resistance" is from 1520s. *Bewiccian may well have existed in Old English, but it is not attested. Related: Bewitchery; bewitchment.

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Definitions of bewitch from WordNet

bewitch (v.)
attract; cause to be enamored;
Synonyms: capture / enamour / trance / catch / becharm / enamor / captivate / beguile / charm / fascinate / entrance / enchant
bewitch (v.)
attract strongly, as if with a magnet;
Synonyms: magnetize / mesmerize / mesmerise / magnetise / spellbind
bewitch (v.)
cast a spell over someone or something; put a hex on someone or something;
Synonyms: hex / glamour / witch / enchant / jinx
From wordnet.princeton.edu